Google Mobile Searches Grew 130 Percent In Q3

As more and more consumers use their phones for both business and product search and purchasing, mobile ad formats for retailers are becoming a more compelling way to connect with these users. Today, Google is bringing its seller ratings ad format to the mobile platform, allowing searchers using Google on the mobile web to see ratings of merchants within a search ad. Another interesting tidbit from the post?Google Mobile searches were up 130 percent year-over-year in Q3 of 2010. Similar to seller ratings for web-based search ads, the mobile format allows advertisers to include a rating for a business. Seller Ratings are aggregated from merchant review sites and Google says the the extension will only show when a merchant's online store has a rating of four or more stars and includes at least 30 reviews.

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